Saturday, October 10, 2009

Your Business Can Have A High Quality Website

By Chris Marks

People who have been able to create their own website have also most likely looked to see what kind of high quality websites there are online. Websites that are eye-catching can be considered high quality due to the execution of the design or the content, but in some cases also both of those factors. You can safely say that if a website attracts you then it also attracts other visitors too, which means more traffic everyday.

Just think about what it would mean if your own business website was that good and attracted so many. You should first just check out your website that is already online and with a neutral opinion just take a look at it and determine whether or not it would belong among the ranks of a high quality website.

Start Minimal

It is surprising to many that many of the best websites are actually made using only a minimal amount of design and contents. There are many advantages to this minimalistic design and one of them is that the site will load faster which is especially good for visitors that have a slow internet connection. Also, a website using a minimum of design elements will also have more contrasts and that will enable visitors to more easily focus upon the content and not be distracted. Just take a look at the many Web 2.0 websites that are already online for inspiration. You will notice that important content will be emphasized with larger font size and only the most important and pertinent images are added.

Stick to your Company Theme

It is normal to want to copy a website that you find to be inspiring and then customize. However, a website is important and will represent your business and is not there to just look good. Therefore, it is best to stay with the theme of your company and that means you will need to determine which colors can be used and which images are suitable. Taking this approach will also make your website unique from other high quality websites.

Interactive Features Need to be Added

A good website will have an appealing look, but a high quality website is capable of letting visitors become a part of the overall experience. Some of the basic interactive forms include the possibility for visitors to post their comments. Another way to get a good start to your business and making a website interactive is to add a blog. As the traffic to your website increases, so should the possibilities to interact with the website.

Update on a Regular Basis

Once your website is set and is popular enough to attract enough traffic, then you should make sure that visitors keep returning by regularly updating the site. That does not mean that you will have to change or work on your design, but updates refer more to the contents. Always keep content up to date with the latest, because a high quality website is one that is repeatedly visited by the same people and visitors just expect updates now and then.

The above mentioned four steps make up a cycle and if necessary, they can be repeated to a website after its appeal starts to decrease. If you remain active and work on your web project then you will have no problems keeping it listed among the high quality websites.

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