Sunday, January 31, 2010

Here Are Some Marketing Tricks That Will Make You Succeed

By Teist Olkerk

Websites that sell products or services are commonplace these days but none of these would exist if they could not accept credit cards online as part of their business model. With instant communication and orders that can be made at anytime of the day, why would you only want to accept a check or money order which will just delay the order further.

If people have to take the time to send in cash or a money order, they are going to get frustrated and would order elsewhere. these days visitors placing an order on a website don't expect to have problems making a payment that would result in delays.

That is why they accept credit cards as part of their daily business. Competing with the big boys means you can sell products as easily as they can, but you will need to have the facility of accepting online payments as soon as the website is up and running.

This piece of advice cannot be ignored otherwise your internet business will not succeed. As it is possible to use more than one method to accept credit cards online, many larger internet businesses use more than one to attract additional customers.

Most online payment systems are similar to those you will find in any retail store or restaurant, alternatively you can use the system that many others are using now called Paypal. Although Paypal is fairly new as it was only created to work with ebay originally, it is not as common as other methods of online payment.

Because you have your own account with them, payments are very quick. Internet users can be fickle but they do like to know the site they enter is safe and secure for them to use when making online payments.

This means that the transaction is encrypted so that their information is not broadcast around the Internet for those who may take those numbers for their own use. If you want to accept credit cards online you have to have this facility or your customers will most definitely think twice before they put their information in your ordering system. Your customers want their credit card details to be safe from prying eyes so you need to make sure you do everything you can to keep their credit card details secure to make them feel at ease about ordering through your site.

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