Friday, January 15, 2010

Get That Lasting Impression With Name Card

By Willy Chan

A name card should invariably be celeverly designed, keeping in mind that it should grab and hold attention, develop a recall and also make the company trustworthy.

Various add-ons in the kind of images, company logo and eye-catching graphics should be tastefully added to a name card to make it attractive. The probability of the person contacting you increases if the name card contains a good deal of information. Name card printing should be delegated to a well known printer who comprehends the intricacies of the job.

Once you have gone through the process of name card printing, these cards should be distributed at every opportunity to inform about the market presence of your products or services. Name cards are normally circulated at places where the customers and company representatives come in close contact such as conferences, symposiums and workshops.

A name card can also be designed to serve more than one purpose. A name card can be used as a discount coupon which entitles the possessor to obtain a freebie. This can work wonders in attracting customers. The customers are attracted by the discount which entices them to buy the product, and are often also impressed with the unique use of the card. The name card can also be used to give suggestions to consumers about the use of a well established product by the company. You can even append some interesting facts on the type of product or service the organization offers.

The bottom line is that you should never be reluctant to give away a name card as every single time you do that, you are paving the way for a strong relationship with a potential customer.

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