Monday, November 2, 2009

How Do I Put Music On My Website: Overview

By Trevor Johnson

How do I put music on my website is a question that many people ask. Putting music on a website is not difficult. It is done using html code to embed the music file. One can use html code to give the listener the choice of listening or have the music start playing when the website is visited. A person can use html code to have the player show, or not have the player show. This code is very easy to find on the internet and doesn't cost anything, just time to type in the code that is necessary to make the action happen.

If a person does not want to take the time to type in the code themselves, there are businesses that provide it for a fee. When the code is provided the individual copies and pastes the code onto their website. There are also Internet businesses that, for a fee, will send updated code to paste which will change the music.

Before adding music to a website it is important to think about some of the issues that can affect an internet business when music is added. The most important first step for adding music to a website is to be sure that the music that is being played is not copyrighted. If it is, then an individual wants to get permission from the group or singer before they add it to their site.

Another consideration is that if the music file is over 45KB most people will not wait for the music to load. Not everyone has a fast system, these people are also customers. They will exit the website before the music has finished downloading and a potential customer is lost.

Unless a website is targeting a niche market that listens to the same song, by the same singer, it is likely that some potential customers will hate the music and leave the website without browsing or purchasing anything. Music is very subjective and very personal. A good analogy is assuming that everyone who wears blue jeans loves country music. How many potential customers will a website lose doing that?

One last consideration has to do with driving traffic. The goal of a growing business is to drive traffic "to" the site. If a person has an interesting site there are going to be individuals who are surfing the web at work and will look for that website. People aren't supposed to do that, but they do. So they land on a website that someone told them was great and some song starts going off as soon as they open the site. The music on the site has alerted everyone within earshot, including the boss that "somebody" is doing something they aren't supposed to be doing. As with any type of aversion therapy, the website has caused embarrassment or a bad experience and that person will not visit the site again.

About the Author:

No comments: