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Google Analytics is a no cost analysis tool which provides you with details about the origin of your website visitors, the pages they look at, the amount of time they take to look, and most of all -- how they discovered your website (whether they looked it up on Google or used your exact URL to type it in their browser or clicked your link from another site or email, etc.) and if from Google Search, the keywords they were looking for when they found you.
Why Bother Analyzing traffic? You can figure out which of your website's pages is receiving the highest amount of traffic, and then discover why visitors are drawn to those pages. Tweak or revise the pages that are not receiving as much attention.
Figure out which referrers (other sites which link to yours) are creating the most traffic, and maybe change your site a little to gain better visibility on them.
Do other people's sites contain your ads and banners? You are able to look to see how well your campaign is running.
Reduce wasted time. Should you notice that the time you've spent on a traffic building system is unsuccessful, you can quit wasting your resources on it and try to find out what you are doing incorrectly, so you can rectify it.
Learn which keywords receive the highest ranking. Do your homework and replace ineffective keywords with better ones.
Discover which pages hold your visitors' attention the longest and their bounce rate. The bounce rate is the amount of people who leave your website without looking at content other than the page they arrived upon. For most websites, it's a good sign when people stay to read more of your posts and content before they exit.
Why Bother Analyzing traffic? You can figure out which of your website's pages is receiving the highest amount of traffic, and then discover why visitors are drawn to those pages. Tweak or revise the pages that are not receiving as much attention.
Figure out which referrers (other sites which link to yours) are creating the most traffic, and maybe change your site a little to gain better visibility on them.
Do other people's sites contain your ads and banners? You are able to look to see how well your campaign is running.
Reduce wasted time. Should you notice that the time you've spent on a traffic building system is unsuccessful, you can quit wasting your resources on it and try to find out what you are doing incorrectly, so you can rectify it.
Learn which keywords receive the highest ranking. Do your homework and replace ineffective keywords with better ones.
Discover which pages hold your visitors' attention the longest and their bounce rate. The bounce rate is the amount of people who leave your website without looking at content other than the page they arrived upon. For most websites, it's a good sign when people stay to read more of your posts and content before they exit.
About the Author:
Stephen Grisham, Sr. is a copy writer for InfoServe Media, LLC. InfoServe Media is a Houston, TX web design and web hosting company. If you just need periodic updates to an existing site, InfoServe Media also offers website maintenance.
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