Thursday, November 13, 2008

Texas Web Designers 2.0

By Jordan FeRoss

A change is taking place in how websites are built. With the advent of new web design software and coding techniques, websites are increasingly more functional and attractive. This new standard is Web 2.0 - and Texas Web Designers are using it to design some of the most extraordinary sites on the Net. Companies like Revlon, Simon & Schuster and even NEC have enlisted the skills of Texas Web Designers to complete their highest-priority web projects.

To understand the changes that are taking place on the web, we first have to understand where it was. In the beginning, the web was archaic, dreary and even laughable. The earliest version operated on a system known as "Pine", a system using primarily text and hyperlinks. Then came the advent of tables and images. Even later came more advanced techniques such as DHTML and XML.

Texas Web Designers like Imaginuity, Masterlink, Level 10 Design and a slue of others have demonstrated a level of expertise that was thought to have been reserved to a select few in the major metropolises of New York and Los Angeles. These companies have been recognized as leaders in the industry for excellence in web design and traditional marketing and brand development. The breadth of skill is evinced in their work - veritable masterpieces. Each and every site done by these Texas Web Designers are considered art.

Texas Web Designers like Masterlink and Imaginuity are demonstrating that sometimes good things really do come in small packages. Recognized leaders in the web design industry, these companies excel in all areas of online marketing and branding. Virtually every site done by these Texas web designers wins some kind of award. How is it that they consistently produce top-notch sites? Web 2.0.

The key to beautiful and functional websites, according to many Texas Web Designers, is to minimize the use of advanced sites using complex scripts like Flash and Actionscript (i.e., not to go "overboard" with it). However, including some elements of Flash and DHTML go a long way in helping the user understand, appreciate and frequent a website. So the next time you're considering a site redesign, don't be afraid to use some of these more challenging elements, provided that the developers understand the advantages and disadvantages behind them.

Most importantly, do your own research about these companies. There are hundreds upon hundreds of web design companies out there vying for your business. Fortunately, Texas Web Designers are in such a competitive marketplace that all are forced to be more or less perfect. But it is still up to YOU to decide who is the best. Good luck!

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