Monday, September 22, 2008

How Webmasters Can Benefit From Internet Directories.

By Chris Channing


Internet directories are some of the fastest growing sites online. They offer the normal user a way to efficiently sort through websites to find the services and information online they are looking for. Internet directories give webmasters a chance to target an audience easier with less advertising.

When a company or individual wishes to have a listing for their website on an internet directory they simply have to submit their site to be added to said directory. The more popular internet directory listings may have a large queue of new website listings to handle making newly added pages show later on, sometimes months later. The more unique pages that get indexed on a site, the higher the page ranking they will have on the directory listing.

Information is one of the most sought after resources, especially on the internet. Users cannot simply guess domain names to find something they need, and often enough they will be redirected to something they were not looking for or inappropriate websites. This makes the internet directory listing a valuable resource to those wanting specific information or services with reviews and previews right on the listing. There are even internet directories that list other specialty internet directories for an even more narrowed target audience.

Designing a site that is user friendly can help webmasters find their way to the top of top 100 directory listings. Creating services that users may rate higher on the listings will cause the ranking of the page higher, giving it a better listing within the directory. This is a great opportunity to get more visitors with more exposure.

Having duplicate content on a webmaster's site may cause their page ranking to drop. That is why having frequent unique content updates is essential to having a good page ranking on directory listings. The more content that a webmaster provides on their website, the higher the chance that it will be indexed within the internet directory listings and increase the page ranking for the site as a whole. If content is duplicated, it gives competitors a chance of getting the exposure that the webmaster's site was supposed to get.

Some internet directory listings provide services for sponsors. This allows a webmaster to have the primary spots on a targeted internet directory search. This provides more exposure and higher volumes of traffic for less work than conventional page rank increasing practices.

Closing comments

Internet directory listings have many beneficial results for webmasters. There are new sites and new directories popping up all the time, this makes internet directories very useful. They can help save a webmaster some money on advertising costs.

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